PIRING, R.; RATULANGI, C. R.; VIANNEY, L.; BUGE, M.; LOGO, Y. Driving Customer Loyalty through the Service Marketing Mix (7P): The Mediating Role of Customer Satisfaction . Journal of Educational Management Research , [S. l.], v. 5, n. 5, p. 5467–5479, 2026. DOI: 10.61987/jemr.v5i5.2921. Disponível em: https://serambi.org/index.php/jemr/article/view/2921. Acesso em: 9 aug. 2026.