[1]
B. Najmi, T. Rosnani, A. Fitriana, Ramadania, and W. Pebrianti, “Gamification and Purchase Intention on E-commerce Platforms: The Mediating Role of User Engagement and Moderating Role of Gender ”, jemr, vol. 5, no. 4, pp. 3643–3657, Jun. 2026.